Insight for a better tomorrow
Bringing deep expertise, practical experience, and actionable insights to empower leaders, teams, and organisations to drive digital transformation and purposeful innovation to create lasting, sustainable impact for society and the planet
Helping you make a positive impact
We’ve worked with organisations big and small
About the founder
I’ve worked with 100s of businesses, from startups to charities and have always had a passion for product management, research and innovation from strategy to the doing. I’ve always loved digging into ideas, figuring out what makes them work (or not), and helping turn them into something meaningful. Over the years, I’ve worked with frameworks like Lean Startup, Product-Market Fit, and Design Thinking, not just to tick boxes, but to help businesses create products that genuinely matter.
For me, it’s about more than just building things. I believe in creating solutions that make a difference for people, businesses, and the planet. That’s why I focus on approaches like Planet-Centred Design, which brings sustainability and responsibility into the heart of innovation. Whether it’s reducing waste by not building first, optimising processes using AI, or making sure products respect both people and the environment, I want the things we create to have a lasting, positive impact.
Outside of my day-to-day work, I love giving back. I volunteer my time to mentor entrepreneurs and speak at events, plant trees for every project I complete, and run workshops to help sustainable businesses grow. It’s this passion for combining impact with action that inspired me to write “Make Products That Matter”, a practical guide to turning ideas into solutions that work for people and the planet.
What clients say
Sharing thoughts on sustainable product development
Impakter Magazine
Rosenfeld Media’s Design in Product 2023
Using Evidence and Collaboration for Setting and Defending Priorities
UXTweak Podcast
Sharp Insight Blog
Make Products That Matter is a practical guide for entrepreneurs, product teams, and innovators who want to create solutions that truly make a difference—not just for their customers, but for the planet.
The book outlines approaches like Planet-Centred Design, which expands traditional design thinking to prioritise social, environmental, and sustainability impacts. Inspired by frameworks such as "Doughnut Economics," it urges product creators to consider the ethical and real-world consequences of their designs on people, animals, and the environment.
Readers will explore how to minimise waste, drive efficiency, and optimise supply chains to benefit both business and the planet. By understanding the broader social and environmental contexts of innovation, the book encourages collaboration and sustainability as core values, ensuring long-term impact and mindful development from ideation to launch.
With Make Products That Matter, you’ll learn how to build solutions that respect planetary boundaries, align with customer needs, and drive growth through responsibility and purpose.
Make a meaningful change
We dive deep to understand your organisation’s needs, use cases, and context through targeted research and workshops and Hack Days. We validate ideas, guide ideation, and support the execution of transformative, sustainable solutions. By helping organisations adopt agile and lean processes, we enable iterative improvements while identifying opportunities for impactful digital transformation, AI, and automation, all with a focus on minimising waste and driving efficiency.
Discovery and Assessment
Working collaboratively with your team, we co-create innovation pathways and cultivate an experimental culture. Using design thinking and planet-centric approaches, we develop transformation roadmaps that balance business and product goals with environmental and social responsibility. By streamlining processes, enhancing customer experiences, and uncovering meaningful AI use cases, we help organisations drive purposeful innovation that supports long-term growth and sustainability.
Strategy Development
From strategy to marketing, we guide the implementation of product management plans with a focus on ethical, sustainable outcomes. Partnering with experts, we introduce AI tools to optimise workflows while prioritising responsible practices. We also upskill teams in agile methodologies and innovation, equipping them with the tools and frameworks to strategise digital solutions that align with environmental, social, and governance (ESG) goals.
Implementation
We evaluate projects and innovations using Social Value and SROI frameworks to measure their economic, environmental, and social impact. Whether assessing digital transformation initiatives or ensuring alignment with ESG targets, our work helps organisations create measurable social value and drive sustained, positive impact. Through ongoing consultancy and coaching, we support continual improvements that benefit both business and the planet.
Evaluation and Optimisation
Coaching for Implementation
As a seasoned coach and mentor, Chloe brings extensive experience mentoring leaders through programmes like Help to Grow and Innovate UK Women in Innovation. We mentor leaders and teams to navigate the complexities of digital transformation and innovation, empowering them to sustain organisational changes while embedding sustainability, collaboration, and innovation into their culture.
Are you looking for a collaborator on your bid or grant?
I’ve personally won over £10m across multiple government grant competitions, bids and tenders including Design Foundations, Smart Grant, DIfD, BEIS GovTech Catalyst, NHS Leadership Academy, SEMLEP, West Midlands Combined Authority and more. I’ve led grant consultancies and grant teams, which won millions of pounds of grant funding.
Sharp Insight can be a subcontractor or project partner to collaborate with you on grant funded projects.
We’re giving free access to an online course for businesses actively helping people and the planet.
We collaborate to create your dream team
Frances Brown
Nightingale Design Research
Innovation training and research services
Mike Christensen
Christensen Creative
Product management and workshop facilitator
Dr James Macfarlane
Grant Wise
Grant workshop facilitator
Georgina Hodgkinson
AI + Automation Consultant
Microsoft Suite, Low and No-Code Third Party Automation and AI Agents for SMEs and Enterprise
Policy Consultant
Sustainability and Net Zero, policy and government advisor
Senior UX Designer
Simplistic, impactful design